
Own venture
Moscow Copper Co.
The family company behind the original Moscow Mule mug, relaunched as a modern product, a retail brand, and a physical place.
Read the Moscow Copper Co. storyFounder and operator
I’m JJ Resnick, a founder and operator in Marin County. I lead marketing and growth at Buildable, and I’m a partner at Agavia, a tequila and mezcal tasting room in San José del Cabo.

Now
Buildable
Marketing & growth
Also
Agavia
Partner
Before
Moscow Copper Co.
President & CEO

Own venture
The family company behind the original Moscow Mule mug, relaunched as a modern product, a retail brand, and a physical place.
Read the Moscow Copper Co. story
Operating role
Marketing and growth at an established software engineering firm.
Read the Buildable storyPast project
A research system for the business ideas behind a portfolio of domains, built so that the reading, the demand check and the review were done by separate agents with a person accountable for the call.
Read the Domain Venture Factory storyWork with me
I work one-on-one with individuals, entrepreneurs and families to make AI genuinely useful in their everyday lives. From organizing information and simplifying recurring tasks to improving the way you work, I personally configure the right tools and help you get more out of them over a full year.
In person across Marin, Napa and Sonoma · By video anywhere in the U.S.
Personal AI Setup is my independent practice. It is not offered, delivered or endorsed by Buildable.
Right now
Marketing and growth at Buildable: service-page messaging, the AI executive and growth setups, and reporting on what the pages actually do.
Read more about BuildableThe tequila and mezcal tasting room in San José del Cabo that I run with my partners. My side of it is marketing and growth.
Read more about Agavia
Off the clock
Golf came first and was going to be the whole plan; it is better as the thing I do on a Saturday.
More of my story